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PLASTICS FOR CHANGE IN COLLABORATION WITH GARNIER OPENS UP THEIR FIRST EVER PLASTIC WASTE COLLECTION CENTRE IN CHENNAI, INDIA TO BOOST THE COLLECTION OF OCEAN BOUND PLASTICS FOR THEIR BEAUTY PACKAGING.
Summary:
Plastics For Change and Garnier unveiled a new plastic waste collection centre in Chennai, India with an aim to collect 2000 tons of plastic in its first year and empower 2000 people from the local community at the same time.
Plastics for Change has developed an ethical sourcing platform that connects waste collectors with global brands to provide a consistent supply of high quality verified plastics through fair trade verified supply chains.
Garnier’s iconic Ultra Doux range is integrated with 30% Ocean Bound Plastics from Plastics For Change.
Chennai, India, November 22, 2022 : Plastics For Change, world’s largest and most trusted source of fair-trade verified recycled plastic in collaboration with Garnier opens a plastic waste collection centre in Chennai, India to boost the collection of Ocean Bound Plastics (OBP) for Garnier’s beauty packaging.
A social enterprise, Plastics For Change has built an ethical sourcing platform that gives the waste collectors an access to global markets by providing a consistent supply of high quality verified plastics to global brands such as Garnier.
As part of Garnier’s Green Beauty campaign, the new unit aims to collect 2000 tonnes of plastic in its first year and also support 2000 people from the local community in Chennai. The plastic collected in this unit will be used to integrate recycled plastics into Garnier’s iconic hair-care Ultra Doux range packaging, in European markets.
Andrew Almack, CEO & Founder, Plastics For Change, said, “Plastics For Change was launched with a mission to use plastic waste as a resource for creating dignified livelihoods and alleviating poverty. The waste collectors at the base of the recycling supply chains are the backbone of the circular economy and by empowering them we are creating both a social and environmental impact. Our goal is to connect a million waste collectors through fair-trade supply chains by 2030. This collection centre is a major milestone for Plastics for Change and Garnier, in its Green Beauty journey.”
Adrien Koskas, Global Brand President – Garnier, L’Oréal, said, “As one of the world’s leading mass beauty brands, Garnier has the unique opportunity to help create a positive impact on the planet by leading the way towards sustainable beauty that is accessible to all. With Garnier Green Beauty we want to shift the way the beauty industry operates, creating beauty that is good for you and the planet. We are committed to working hand in hand with organisations like Plastics For Change to impact the planet in a more positive way. I’m so excited to unveil our next big milestone in partnership with Plastics For Change – a dedicated Collection Centre here in Chennai. With this new Centre, we hope to make a bigger impact, not only in the environment but also on the local community.”
Plastics For Change and Garnier have been working together since 2020 to make a positive impact not just for the environment but also for the informal waste collectors by generating a stable income and helping them improve their overall livelihood. Since 2020, Garnier has helped collect the equivalent of 539+ tons of plastic and support more than 3,200 beneficiaries.
Note to the Editors:
About Plastics for Change:
Plastics For Change helps industry partners to transition towards a circular economy while measuring progress towards the UN's Sustainable Development Goals. It’s ethical sourcing platform connects informal waste collectors from coastal communities in India to global markets, ensuring its brand partners a consistent supply of high-quality recycled plastic through its responsible and transparent supply chains. Simultaneously, it partners with global brands and manufacturers to catalyse positive change in communities that need it the most through its responsible supply chains. The company’s mission is to use plastic waste as a resource to create better livelihoods and a cleaner planet.
Learn more: www.plasticsforchange.org
About the Ocean Bound Plastic Certification Program:
The OBP Certification program was established by the NGO Zero Plastics Oceans in collaboration with the certification group Control Union to safeguard oceans from pollution caused due to Ocean Bound Plastic (OBP) and to encourage the capture of Ocean Bound Plastic (OBP) by giving it an additional value and recognition in the market.
Learn more: https://www.obpcert.org/
